Job Description
This position is responsible for the comprehensive lifecycle management of C-end and B-end products under the company's core brand. The role involves conducting in-depth market research to identify trends and opportunities, analyzing user needs through surveys and interviews, and developing strategic product roadmaps. Key responsibilities include leading cross-functional teams in product design and development, creating detailed requirement specifications, and producing technical documentation for both consumer and enterprise products. The candidate will also oversee the implementation of product features, ensuring alignment with business objectives and user expectations.
Key Responsibilities
- Plan and execute product development strategies, including market analysis, competitor benchmarking, and user research to define product direction.
- Lead the design and development of innovative C-end and B-end products, ensuring they meet quality standards and user requirements.
- Collaborate with design teams to create user-centric product interfaces and wireframes, focusing on usability and accessibility.
- Coordinate with research and testing teams to validate product concepts, conduct A/B testing, and refine features based on data insights.
- Develop and maintain comprehensive product documentation, including user manuals, technical guides, and onboarding materials.
- Oversee the launch of new products, managing go-to-market strategies and coordinating with marketing teams for effective promotion.
- Drive continuous product optimization by monitoring user feedback, analyzing performance metrics, and iterating on product improvements.
- Work closely with operations and business teams to align product development with market demands and business goals.
- Conduct regular user behavior analysis to identify pain points and opportunities for product enhancement.
- Build and lead high-performing product teams, fostering a collaborative culture and developing talent pipelines for long-term growth.
Job Requirements
- Minimum of 5 years of experience in product management, with a proven track record in C-end and B-end product development.
- Strong expertise in requirement analysis, including the ability to translate business needs into technical specifications.
- Excellent analytical skills to evaluate market trends, competitor strategies, and user data for informed decision-making.
- Proficiency in product design tools such as Figma, Sketch, or Adobe XD for creating visual prototypes and user flows.
- Ability to lead cross-functional teams, including designers, engineers, and marketers, to deliver products on time and within scope.
- Experience with agile methodologies and iterative development processes to manage product cycles efficiently.
- Strong communication skills to present product strategies to stakeholders and collaborate with teams across departments.
- Knowledge of user experience (UX) principles and customer journey mapping to enhance product usability.
- Proficiency in data analysis tools (e.g., Excel, SQL, Google Analytics) to interpret user behavior and product performance metrics.
- Excellent problem-solving abilities to address challenges in product development, market entry, and user engagement.
- Ability to develop and implement long-term personnel growth plans, including training programs and career development initiatives.
- Strong organizational skills to manage multiple projects simultaneously and optimize team resource allocation.
- Fluency in English for clear communication with global teams and stakeholders.
- Preferred experience with SaaS products, enterprise software solutions, or consumer tech products in the industry.