1. Promote the establishment of a comprehensive user profile and tagging system, and automate user operation mechanisms (strategy formulation, user screening, audience outreach, and effectiveness evaluation). Establish user operation standards and basic operation tools. 2. Establish a user lifecycle system for the platform, optimize the product experience on the user path for users with different lifecycles, develop and implement personalized operational strategies, improve the overall activity and retention rate of platform users, and extend the lifecycle of platform users. 3. Establish a user value system and standards for the platform, and develop and implement personalized operational strategies for users at different value levels to enhance the overall user value of the platform. 4. Optimize the guidance and allocation of platform user traffic, promote the penetration of user traffic among various business lines, and improve the utilization rate of user traffic.