Job Description

We are looking for a skilled Product Growth Specialist to drive user engagement and platform growth. The ideal candidate will be responsible for developing and implementing sustainable growth strategies to increase active users, community engagement, and on-chain asset accumulation.

Key Responsibilities

Lead product growth initiatives, focusing on user acquisition, activation, retention, and on-chain asset accumulation.
Develop and implement full-cycle growth strategies to enhance user activity and improve Total Value Locked (TVL).
Design and execute refined operational activities (e.g., wallet platforms, exchanges) to achieve platform user growth and engagement goals.
Collaborate with community partners, DeFi protocols, wallets, exchanges, and other ecosystem stakeholders to create joint online growth campaigns.
Leverage cryptocurrency KOL resources to amplify platform reach and engagement.
Analyze on-chain data (user address behavior, gas consumption, fund flow) and user feedback to identify pain points and optimize conversion paths.
Establish and monitor core growth metrics (DAU/MAU, TVL, retention rate) to rapidly iterate growth strategies.
Work with social media teams to develop marketing strategies, including Twitter campaigns and KOL activities, to enhance user stickiness.
Build a "content + community" dual engine, producing tutorials and revenue strategies alongside AMA and governance voting to activate silent users.
Integrate product functionality with growth scenarios (e.g., achievement systems) to enhance user experience.

Job Requirements

Proven experience in product growth, user acquisition, and community engagement, preferably in blockchain or DeFi.
Strong analytical skills with the ability to interpret on-chain data and user feedback.
Experience designing and executing growth strategies, including online campaigns and KOL collaborations.
Familiarity with social media marketing, particularly Twitter and community-driven engagement tactics.
Ability to collaborate with cross-functional teams and ecosystem partners.
Existing network of cryptocurrency KOLs is a plus.
Strong problem-solving skills and a data-driven approach to decision-making.

Preferred Qualifications

Background in blockchain analytics or DeFi protocols.
Experience with gamification strategies (e.g., achievement systems, task guilds).
Knowledge of wallet platforms, exchanges, and their integration with growth strategies.

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AI Job Analysis

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Analyze Job Core Requirements

The Head of Product role at Talentverse requires a strategic leader with expertise in driving sustainable growth within the blockchain DeFi ecosystem, focusing on user engagement, acquisition, and retention through data-driven and community-oriented approaches.

Proven experience in product growth, user acquisition, and community engagement specifically within blockchain or DeFi sectors.
Strong analytical capabilities to interpret on-chain data, user feedback, and core metrics like TVL and DAU/MAU.
Ability to design, implement, and monitor full-cycle growth strategies, including collaborations with KOLs and ecosystem partners.
Familiarity with social media marketing, Twitter campaigns, and content-based community activation to enhance user stickiness.

Understand Employer Recruitment Intent

Talentverse, likely positioned as a forward-thinking company in the blockchain DeFi space, is seeking a Head of Product to spearhead growth initiatives that expand their user base, increase Total Value Locked (TVL), and foster community engagement in a competitive market. The emphasis on on-chain analytics, KOL collaborations, and gamification suggests Talentverse aims to scale rapidly by integrating innovative strategies that address user pain points and drive sustainable adoption, possibly indicating a need for a visionary leader who can navigate the dynamic crypto landscape and build long-term ecosystem value.

MyJob Interviewer Says

Interviewers at Talentverse will prioritize candidates who demonstrate a track record of successful growth strategies in similar environments, with a strong emphasis on data-driven decision-making and collaborative skills. They will assess the ability to analyze on-chain metrics, design impactful campaigns, and work effectively with cross-functional teams and external partners. Candidates should prepare to showcase quantifiable achievements, problem-solving approaches to growth challenges, and adaptability in fast-paced DeFi settings to ensure alignment with Talentverse's innovative culture and growth objectives.

AI Matching Suggestions

To optimize your application for Talentverse's Head of Product role, focus on highlighting relevant blockchain and DeFi experience, analytical skills, and collaborative achievements. Tailor your resume and interview responses to emphasize metrics and specific examples that align with the job requirements.

Emphasize your experience in product growth within blockchain ecosystems, including any user acquisition or retention successes, and quantify them with metrics like percentage growth in users or TVL.
Incorporate keywords such as 'on-chain analytics', 'KOL collaborations', and 'gamification strategies' from the job description to match Talentverse's focus areas.
Prepare case studies or portfolio examples that demonstrate your ability to design and execute growth campaigns, such as Twitter-based community engagement or partnerships with DeFi protocols.
Research Talentverse's platform and recent developments to tailor your suggestions, showing how your skills can directly contribute to their growth goals, like increasing DAU/MAU through innovative community-building tactics.

Head of Product at Talentverse

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Job Description

Key Responsibilities

Job Requirements

Preferred Qualifications

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Head of Product at Talentverse

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