Развитие бизнеса at Sidekick

• Proven experience in KOL or business development, especially in Web3/Crypto sectors.
• Strong network across global platforms like Twitter, YouTube, and Weibo for identifying and engaging creators.
• Bilingual proficiency in English and Chinese to facilitate cross-border collaborations effectively.
• Excellent communication and relationship-building skills to sustain KOL partnerships and drive community engagement.
• Analytical mindset for tracking performance metrics and refining content strategies in the Web3 space.

Sidekick, as a Web3-focused employer, is likely recruiting this Business Development role to expand its global KOL network and enhance community presence in a rapidly evolving industry. Their intent is to find an experienced professional who can identify, recruit, and manage Key Opinion Leaders across platforms like Twitter and YouTube, thereby driving brand visibility and engagement in the blockchain and decentralized technology landscape. This suggests a need for innovation, growth, and expertise in Web3 to compete in a competitive market, indicating preferences for candidates with a passion for the industry and proven ability to foster long-term partnerships, which aligns with Sidekick's likely startup or mid-sized company culture emphasizing fast-paced innovation and cross-border collaboration.

As an interviewer at Sidekick, I would evaluate candidates based on their direct experience in KOL management or Web3 business development, ensuring they demonstrate a track record of successful recruitment and partnership management. Key points of assessment include strong communication and relationship-building skills to maintain sustainable KOL collaborations, bilingual proficiency for effective global engagement, and an analytical approach to tracking metrics and optimizing strategies. I'd also look for evidence of passion for Web3 technologies to ensure cultural fit in our innovative and fast-paced team environment, focusing on how candidates can contribute to enhancing community loyalty and content activity.