Менеджер по росту at SOCKET

• Experience in marketing, with a preference for blockchain or tech industry roles.
• Strong digital marketing strategies and analytics skills, including performance reporting.
• Ability to translate technical features into compelling user benefits and articulate value propositions.
• Expertise in community building, engagement, and partnership initiatives.
• Data-driven mindset and collaborative abilities with cross-functional teams.

SOCKET, likely operating in the blockchain or Web3 sector given the job's focus on protocols, chains, and dApps, is recruiting a Growth Manager to accelerate user acquisition and retention within their ecosystem. Their intent is to find a candidate who can drive strategic marketing campaigns that differentiate SOCKET from competitors, emphasizing innovation and community engagement to solidify their market position in a rapidly evolving tech landscape. This suggests a need for someone who not only has marketing expertise but also understands the nuances of blockchain technology and can build a loyal user base, indicating a growth-focused culture aimed at expanding their protocol's reach and influence.

Interviewers would prioritize candidates demonstrating practical experience in marketing campaigns, particularly those with a track record in blockchain or tech industries, to ensure they can effectively develop and execute growth strategies. They would assess key competencies such as translating technical features into user benefits, analyzing performance data to drive decisions, and collaborating with product and engineering teams. Additionally, candidates' ability to foster community engagement and form partnerships would be scrutinized, as these are critical for SOCKET's ecosystem-driven approach, with a focus on identifying individuals who can handle metric-based goals and adapt to fast-paced, innovative environments.