Гроув Хаскер at LiveArt

This role requires a Growth Hacker with expertise in developing and executing digital marketing strategies to enhance LiveArt's presence in the Chinese market, focusing on social media engagement and data-driven growth.

• Proven experience in digital marketing, particularly in growth hacking and social media management.
• Strong understanding of the Chinese social media landscape, including platforms like Douyin, Xiaohongshu, Weibo, and WeChat.
• Excellent content creation and copywriting skills in Mandarin to drive fan growth and interaction.
• Adept data analysis abilities to monitor and optimize campaign performance.
• Effective collaboration and communication skills to work with cross-functional teams.

LiveArt, as an art-focused company, likely seeks a Growth Hacker to drive expansion in the competitive Chinese market by leveraging digital strategies that blend creativity with data. Their intent is to find a candidate who can not only execute growth tactics but also align with their innovative culture, potentially to increase engagement, build a loyal fan base, and position LiveArt as a leader in digital art promotion. This suggests a need for someone with deep local market knowledge and the ability to innovate, possibly due to LiveArt's position in the entertainment or digital art industry, aiming for scalable growth through social media dominance.

Interviewers would prioritize candidates with tangible experience in growth hacking, particularly in Chinese social media, to assess their ability to deliver measurable results. They might test for data analysis skills by asking for examples of campaign optimizations, evaluate cultural fit through discussions on art passion, and probe problem-solving capabilities with scenario-based questions. Key focus areas include demonstrating adaptability to the fast-paced Chinese market and collaborative skills to integrate with internal teams.