Job Description
This role focuses on driving user growth and engagement through data-driven strategies, community operations, and innovative marketing techniques. The ideal candidate will develop comprehensive growth plans while leveraging Web3 and AI technologies to optimize performance.
Key Responsibilities
- Develop growth strategies: Analyze user growth paths, optimize user acquisition, conversion, retention, and repurchase strategies.
- Data driven optimization: Monitor and analyze user data, use methods such as A/B testing and funnel analysis to optimize growth paths.
- User acquisition: Acquiring new users through community marketing, advertising placement, viral promotion, and other methods.
- Community operation: Utilize fission, activities, KOLs (opinion leaders) and other means to increase user retention and activity.
- Channel Expansion: Establish cooperation with KOLs, partners, and payment ecosystems to promote the growth of wallets in different TG communities and markets.
- Market research: Study competitive products within the community ecosystem, analyze growth strategies, and develop targeted optimization plans.
- Automated Growth: Utilizing Web3 and AI technologies, combined with tools such as bots and APIs, to improve growth efficiency.
Job Requirements
- 3+ years experience in growth marketing or user acquisition roles
- Strong analytical skills with experience in A/B testing and data interpretation
- Proven track record in community management and KOL collaboration
- Familiarity with Web3 technologies and AI-powered growth tools
- Excellent communication skills for cross-team collaboration
- Ability to develop and execute multi-channel growth strategies
- Experience in market research and competitive analysis
Preferred Qualifications
- Experience in cryptocurrency or blockchain projects
- Knowledge of Telegram ecosystem and bot development
- Multilingual capabilities for global market expansion
- Background in behavioral psychology or user experience design
