1. Develop and implement operational strategies for the global market, including market research, competitor analysis, event operations, product operations, and new customer promotion plans, lead the department to implement them, inspect results, and analyze improvements. 2. Analyze user transaction behavior, preferences, and needs, explore user value and potential needs, optimize product and service design, and enhance user experience; 3. Analyze operational performance and benefits, evaluate the achievement of various indicators, identify problems and bottlenecks, propose optimization suggestions and improvement measures, and continuously improve overseas operational efficiency; 4. Coordinate internal and external resources to improve customer service, including responding quickly to customer issues, resolving complaints, handling disputes, etc., in order to enhance customer satisfaction and loyalty.