Copywriter at OKX

Job Description

Key Responsibilities

• Collaborate with product designers and information architects to create intuitive information flow and terminology for complex workflows, ensuring alignment with user needs and business objectives.
• Develop and maintain cohesive cross-product content experiences, including contributing to brand voice and tone style guidelines that reflect the company's identity and values.
• Identify research opportunities to evaluate, optimize, and stimulate user interface content, while also using data-driven insights and intuitive judgment to determine effective messaging strategies when research is not feasible.
• Review and refine existing product copy to continuously improve user communication, ensuring clarity, consistency, and alignment with brand standards.
• Support a systematic approach to all product copy by establishing standardized processes for content creation, review, and iteration across platforms and user interfaces.
• Work collaboratively with UI/UX designers, UX researchers, product managers, and engineers to enhance the overall quality and usability of Wish products through integrated content solutions.

Job Requirements

• Proven experience as a digital copywriter or similar role, with a strong portfolio showcasing user-centric content creation for web and mobile applications.
• Excellent command of English, with the ability to write clear, concise, and engaging copy that resonates with diverse user audiences.
• Strong understanding of user experience principles and the ability to translate complex product functionality into accessible language for end-users.
• Proficiency in conducting user research, including usability testing, surveys, and interviews, to gather insights that inform content strategy and optimization.
• Ability to analyze data from user behavior, A/B testing, and analytics tools to refine messaging effectiveness and make data-driven decisions.
• Collaborative mindset with experience working in cross-functional teams, including product management, design, and engineering, to deliver cohesive digital experiences.
• Knowledge of content management systems and tools for organizing, versioning, and deploying product copy across multiple platforms.
• Attention to detail and a commitment to maintaining consistency in tone, terminology, and brand messaging across all digital assets.
• Strong communication skills, including the ability to present content strategies to stakeholders and advocate for user needs during product development cycles.
• Experience with agile methodologies and the ability to adapt to fast-paced environments while delivering high-quality content on time.