Social Media Manager / Writer1. Representing our business on social networks to community, partners, and the public.2. Keeping your audience engaged by regularly sharing relevant news and information, both your own branded content and from other sources.3. Responding effectively to community questions or feedback, comments from competitors, or news that impacts your audience.4. Creating original content, mainly written.5. Actively monitoring news, trends, and best practices-both in general and in the crypto industry specifically-to generate actionable insights that can improve your marketing efforts. Engage in relevant social discussions about our company, competitors, and the industry.6. Being strategic about the use of social media by creating an overall strategy to reach your target customer, as well as managing short-term campaigns and using paid social advertising when effective and appropriate.7. Analyzing results to fine-tune efforts going forward and report back with metrics that are meaningful for your business.8. Plan and develop our social media strategy & activity on social media with the aim of driving engagement and building an audience & community.9. Create high quality content campaigns and concept ideas for social media and digital communications (email, landing pages, web, online ads…)10. Monitor the company's social media accounts and offer constructive interaction with users.11. Manage the daily content on numerous social platforms (including Twitter and LinkedIn)12. Work closely with our designers to put great copy at the heart of our design creatives.13. Ensure brand consistency through tone, voice and terminology across all our communications on social media.14. Actively collaborate with your colleagues and learn from each other in a supportive environment that allows you to grow, develop and make a difference