Job Description
We are seeking a highly skilled PR professional to develop and execute strategic public relations plans that enhance brand awareness and influence. The ideal candidate will be responsible for media relations, brand communication, and crisis management, ensuring the company's message is effectively conveyed to the public.
Key Responsibilities
- Develop and implement comprehensive PR strategies, including media relations, brand promotion, and crisis response.
- Build and maintain strong relationships with key media outlets, drafting high-quality press releases, media announcements, and promotional materials.
- Lead content creation and management, producing industry analyses, blog posts, and social media content to strengthen brand positioning and industry influence.
- Plan and organize corporate events, such as industry conferences, press briefings, and PR campaigns, ensuring maximum impact.
- Collaborate cross-functionally with internal teams to align PR initiatives with company strategy and support marketing and business objectives.
- Monitor and evaluate PR campaign performance, providing actionable insights for continuous improvement.
Job Requirements
The ideal candidate should possess a strong background in public relations, excellent communication skills, and experience in the fintech or cryptocurrency industry.
- Bachelor's degree or higher in Public Relations, Communications, Marketing, or a related field.
- Minimum 2 years of PR or communications experience in the cryptocurrency or fintech industry.
- Exceptional written and verbal communication skills, with the ability to craft high-quality PR materials.
- Proficiency in social media platforms and digital marketing; prior experience is a plus.
- Strong project management skills and ability to thrive in a fast-paced environment.
- Fluency in English is highly desirable.
Benefits
We offer a competitive benefits package to support our employees' well-being and professional growth.
- Annual health check-ups.
- Festival gifts/red envelopes.
