Job Description
Key Responsibilities
- Plan and execute retail and developer relations events in Greater China, including China, Hong Kong, and Taiwan, to build and sustain partnerships with industry stakeholders.
- Initiate cold outreach to new projects, identifying potential collaborators and establishing meaningful relationships through targeted communication strategies.
- Monitor and support projects by tracking their progress on-chain, analyzing their needs for incentives, and providing recommendations to ensure continued success and growth.
- Develop and prepare educational materials in Chinese to facilitate developer relations activities, ensuring clarity and relevance for the target audience.
- Collaborate on marketing efforts that align with both retail and developer-centric goals, creating content and campaigns to drive engagement and visibility.
- Conduct market research to identify trends and opportunities in the Greater China region, contributing to data-driven decision-making for growth strategies.
- Coordinate with internal teams to align event planning and marketing initiatives with broader business objectives, ensuring seamless execution and impact.
- Provide feedback and insights to refine existing programs, enhancing their effectiveness in fostering community growth and developer engagement.
- Support the creation of onboarding processes for new projects, ensuring smooth integration into the existing ecosystem and long-term partnership sustainability.
- Engage in continuous learning to stay updated on industry developments, leveraging this knowledge to improve outreach and relationship management strategies.
Job Requirements
- Proficiency in Chinese language for communication, documentation, and educational material creation.
- Excellent interpersonal and communication skills, with the ability to build rapport with developers, retail partners, and internal stakeholders.
- Strong organizational abilities to manage multiple projects simultaneously, ensuring timely delivery and adherence to deadlines.
- Basic understanding of blockchain technology and developer ecosystems to effectively engage with relevant communities and projects.
- Ability to work independently and collaboratively in a dynamic environment, adapting to changing priorities and requirements.
- Knowledge of marketing principles and event planning strategies to contribute to growth initiatives and community engagement efforts.
- Attention to detail to ensure accuracy in data tracking, reporting, and program execution.
- Flexibility to work across different regions and time zones, supporting global initiatives with local relevance.
- Passion for fostering innovation and growth in the blockchain space, with a commitment to building sustainable partnerships.
- Ability to analyze and interpret data to identify trends, opportunities, and areas for improvement in growth strategies.


