Job Description
We are seeking a dynamic and experienced professional to lead the promotion of LiveArt in the Chinese market. The ideal candidate will be responsible for developing and executing strategies to enhance LiveArt's presence and engagement across key social media platforms in China.
Key Responsibilities
- Develop and implement comprehensive marketing strategies to promote LiveArt in the Chinese market.
- Manage and grow LiveArt's presence on major Chinese social media platforms, including Douyin, Xiaohongshu, Weibo, and WeChat.
- Create engaging content tailored to the Chinese audience to drive significant fan growth and interaction.
- Monitor and analyze social media performance metrics to optimize campaigns and achieve measurable results.
- Collaborate with cross-functional teams to align marketing efforts with overall business objectives.
- Stay updated on the latest trends and best practices in Chinese social media marketing to ensure LiveArt remains competitive.
Job Requirements
- Proven experience in digital marketing, preferably in the art or entertainment industry.
- Strong understanding of the Chinese social media landscape and user behavior.
- Excellent content creation and copywriting skills in Mandarin.
- Ability to analyze data and derive actionable insights to improve campaign performance.
- Strong communication and collaboration skills to work effectively with internal and external stakeholders.
- Creative thinker with a passion for art and digital marketing.
