1. Responsible for brand planning, communication, and marketing of Web3 projects to enhance brand influence; 2. Develop and implement promotional strategies such as social media, KOL collaborations, and community operations; 3. Plan online/offline activities to expand project exposure and user engagement; 4. Monitor industry trends, combine hot topics to output creative content, and strengthen brand tone; 5. Coordinate internal and external resources, promote brand cooperation and cross-border marketing.