Job Description
We are seeking a dynamic and creative Brand Marketing Specialist to drive the brand planning, communication, and marketing efforts for our Web3 projects. The ideal candidate will be responsible for enhancing brand influence through innovative strategies and collaborations.
Key Responsibilities
- Responsible for brand planning, communication, and marketing of Web3 projects to enhance brand influence.
- Develop and implement promotional strategies such as social media, KOL collaborations, and community operations.
- Plan online/offline activities to expand project exposure and user engagement.
- Monitor industry trends, combine hot topics to output creative content, and strengthen brand tone.
- Coordinate internal and external resources, promote brand cooperation and cross-border marketing.
Job Requirements
- Proven experience in brand marketing, preferably in the Web3 or blockchain industry.
- Strong understanding of social media platforms, KOL collaborations, and community management.
- Ability to plan and execute both online and offline marketing activities.
- Creative mindset with the ability to leverage industry trends and hot topics for content creation.
- Excellent communication and coordination skills to manage internal and external stakeholders.
- Self-motivated, detail-oriented, and able to work in a fast-paced environment.
Preferred Qualifications
- Experience in cross-border marketing and brand collaborations.
- Familiarity with Web3 technologies and decentralized communities.
- Strong analytical skills to measure and optimize marketing performance.
