Job Description

We are seeking a talented and experienced Social Media Marketing Specialist to join our team. This role will be responsible for managing and executing our overseas social media strategy across various platforms to enhance brand awareness and engagement.

Key Responsibilities

Responsible for overseas social media operation and marketing, including but not limited to the promotion of Twitter/Instagram/LinkedIn/Facebook and other SNS platforms
Manage the maintenance, content operation, and activity operation of social media platform homepages
Create and edit attractive social content to engage target audiences
Plan and organize regular marketing activities to increase fan base and improve engagement across all platforms
Expand the company's brand influence through strategic social media initiatives
Localize overseas communication plans for different regions or countries
Collaborate with team members to execute comprehensive communication strategies
Conduct user research and competitor analysis to understand market trends
Develop multi-dimensional operation plans to activate user behavior
Handle ad-hoc projects assigned by supervisors as needed

Job Requirements

Bachelor's degree in Marketing, Communications, or related field
2+ years of experience in social media marketing, preferably with international exposure
Proficiency in major social media platforms (Twitter, Instagram, LinkedIn, Facebook)
Strong content creation and copywriting skills
Excellent analytical skills with ability to interpret social media metrics
Creative thinker with ability to develop engaging campaigns
Strong project management and organizational skills
Ability to work in a fast-paced, multicultural environment
Fluency in English is required, additional languages are a plus

Preferred Qualifications

Experience with social media management tools (Hootsuite, Buffer, etc.)
Knowledge of SEO and digital marketing principles
Graphic design or video editing skills
Experience in B2B social media marketing

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Analyze Job Core Requirements

The Social Media Operation role at Viabtc requires a skilled specialist to manage and execute overseas social media strategies, focusing on brand awareness and audience engagement across key platforms. This position emphasizes hands-on operation, content creation, and analytical capabilities in a global context.

Managing and promoting social media platforms such as Twitter, Instagram, LinkedIn, and Facebook.
Creating and editing engaging content to drive target audience interaction.
Planning and organizing marketing activities to boost fan base and engagement metrics.
Localizing communication strategies for different regions to enhance cultural relevance.
Conducting user research and competitor analysis to inform strategic decisions.

Understand Employer Recruitment Intent

Viabtc, as a prominent blockchain and cryptocurrency company, is likely seeking a Social Media Operation expert to bolster its global brand presence and engage with a diverse, tech-savvy audience in the competitive digital assets sector. The emphasis on overseas operations, international exposure, and multicultural environments indicates a need for someone who can build brand influence, attract investors and customers, and navigate the fast-paced crypto market effectively. This recruitment suggests Viabtc aims to expand its international reach, enhance community trust, and leverage social media for strategic growth in a high-stakes industry where online reputation is crucial.

MyJob Interviewer Says

Interviewers at Viabtc will prioritize candidates who demonstrate strong social media operational skills, proven experience in managing global platforms, and the ability to thrive in a fast-paced, multicultural setting. They will assess candidates' analytical capabilities through metrics interpretation, creative campaign development, and project management to ensure alignment with the company's innovative and competitive nature. Focus on evaluating how candidates can localize strategies, handle ad-hoc projects, and collaborate in a team-oriented environment to drive measurable results for Viabtc's brand.

AI Matching Suggestions

To optimize your application for the Social Media Operation role at Viabtc, tailor your resume and interview preparation to highlight relevant skills, experiences, and knowledge specific to blockchain and international social media marketing. Emphasize your ability to handle the company's tech-focused audience and global operations.

Include quantifiable achievements from previous roles, such as increased engagement rates or follower growth on social platforms, to demonstrate impact.
Highlight proficiency with social media tools like Hootsuite or Buffer, and any experience in B2B marketing, as these are preferred qualifications for Viabtc.
Research Viabtc's social media presence and recent campaigns to discuss how your strategies could enhance their brand in the crypto space, showing industry-specific understanding.
Prepare for technical questions on SEO, digital marketing principles, and content creation, and be ready to present a portfolio or case studies that showcase your ability to localize and analyze social media data.

Social Media Operation at Viabtc

Employment Information

Job Description

Key Responsibilities

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Preferred Qualifications

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Skills

Business Development

$5,000 - $6,000 /hour

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Social Media Operation at Viabtc

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Job Description

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$5,000 - $6,000 /hour

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