Job Description
We are seeking a skilled Social Media Manager to oversee the daily operations of our exchange's official Twitter account. This role involves strategic content planning, publishing, and engagement to drive fan growth and enhance our brand presence in the cryptocurrency industry.
Key Responsibilities
- Manage the daily operations of the official Twitter account, including content planning, publishing, and interaction to foster fan growth.
- Track industry trends and hot topics to plan and execute online marketing campaigns that boost brand influence and user engagement.
- Monitor and analyze social media metrics (e.g., engagement rate, follower growth) to refine operational strategies.
- Collaborate with marketing and product teams to ensure brand message consistency and effective communication.
- Stay updated on competitor activities and adjust operational tactics to maintain a competitive edge.
Job Requirements
- Proven experience in social media management, preferably in the cryptocurrency or financial sector.
- Strong understanding of Twitter's platform dynamics and best practices.
- Ability to analyze data and derive actionable insights to optimize performance.
- Excellent communication and collaboration skills to work with cross-functional teams.
- Creative mindset with the ability to generate engaging content and marketing ideas.
- Familiarity with competitor analysis and industry trends.
Preferred Qualifications
- Experience with other social media platforms (e.g., LinkedIn, Telegram) is a plus.
- Knowledge of SEO and digital marketing strategies.
- Passion for the cryptocurrency and blockchain industry.
