Job Description:

We are seeking a talented SEO & Content Manager to join our team and lead the growth of our exchange’s online presence. You will play a critical role in increasing organic traffic, improving search rankings, and producing high-quality content that engages our global audience.
Responsibilities
1. Develop and execute SEO strategies for the exchange in global markets to increase organic traffic and conversion on the official website and content platforms.
2. Plan, write, and optimize promotional content (News, Blogs, Medium, Reddit, exchange announcements, articles, etc.) aligned with industry trends.
3. Conduct keyword research and competitor analysis, optimize existing content, and produce high-quality articles to improve search rankings.
4. Develop and implement backlink strategies, expanding resources through industry media, forums, communities, and KOLs to enhance domain authority and brand visibility.
5. Utilize SEO tools (Google Analytics, Google Search Console, Ahrefs, SEMrush, etc.) to monitor rankings and traffic, and deliver regular SEO analysis and optimization reports.

Job Requirements:

1. Bachelor’s degree or above, preferably in Marketing, Communications, Computer Science, or a related field.
2. Ability to read English websites, and English can be used as a working language.
3. 3+ years of SEO experience with proven success in global markets (experience in blockchain/cryptocurrency industry preferred).
4. Strong English writing skills, capable of creating content for blogs and forums.
5. Proficiency with SEO tools such as website testing, optimization, and traffic analysis tools.

Benefits:

- Be part of a fast-growing global crypto exchange
- Work in a dynamic, collaborative environment
- Lead SEO & content initiatives to shape our digital presence
- Competitive on-time salary

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AI Job Analysis

Intelligent Job Recommendations Based on Deep Learning

Ready for Analysis

Analyze Job Core Requirements

The SEO Manager position at YEX requires a blend of technical SEO expertise, content creation skills, and global market understanding, particularly in the blockchain/cryptocurrency industry. The role demands a strategic thinker who can drive organic growth through comprehensive SEO and content strategies.

Proven experience (3+ years) in SEO with success in global markets, preferably in blockchain/crypto
Strong English writing skills for creating engaging content across blogs and forums
Proficiency in SEO tools like Google Analytics, Ahrefs, and SEMrush for monitoring and optimization
Ability to develop and execute SEO strategies to increase organic traffic and conversions
Experience in backlink strategies and enhancing domain authority through industry media and KOLs

Understand Employer Recruitment Intent

YEX, likely a global cryptocurrency exchange, is seeking an SEO Manager to bolster its online presence and attract a global audience. The emphasis on global markets and English proficiency suggests YEX operates internationally and aims to engage a diverse user base. The preference for blockchain/crypto experience indicates YEX is looking for someone who understands the niche terminology and trends in this rapidly evolving industry. The role's focus on content creation and backlink strategies highlights YEX's intent to establish thought leadership and improve domain authority in a competitive space. Given the dynamic nature of crypto exchanges, YEX likely values candidates who can adapt quickly to industry changes and drive measurable organic growth.

MyJob Interviewer Says

As an interviewer for YEX, I would prioritize candidates who demonstrate a track record of increasing organic traffic in competitive markets, especially within fintech or crypto. Key areas of evaluation would include: understanding of cryptocurrency-related SEO challenges, ability to analyze and adapt to algorithm changes, and creativity in content strategy. I'd look for specific examples of successful SEO campaigns, particularly those that improved rankings for high-value keywords in global markets. Cultural fit is also important - given YEX's dynamic environment, the ideal candidate should show adaptability, collaboration skills, and a passion for blockchain technology.

AI Matching Suggestions

To stand out for this position at YEX, tailor your application to highlight crypto/blockchain experience and global SEO achievements. Consider these specific preparation strategies:

Showcase crypto-related content you've created or optimized, with metrics on engagement and ranking improvements
Prepare case studies demonstrating how you've grown organic traffic in competitive markets, preferably with before/after data
Highlight experience with the exact tools mentioned (Ahrefs, SEMrush) and any additional relevant platforms
Research YEX's current online presence and be ready to suggest specific improvements for their website/content
Brush up on latest crypto trends and how they impact SEO strategies to demonstrate industry knowledge

SEO Manager at YEX

Employment Information

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MyJob Interviewer Says

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