Job Description
Responsible for the establishment, maintenance and promotion of the company's brand image, maintain good relations with the media, partners and the public, and improve brand awareness and reputation.
Key Responsibilities
- Develop and implement comprehensive brand strategies to enhance the company's market presence
- Establish and maintain positive relationships with media outlets, business partners, and the general public
- Create and execute marketing campaigns to boost brand awareness and reputation
- Monitor market trends and competitor activities to identify opportunities for brand growth
- Collaborate with internal teams to ensure brand consistency across all communication channels
- Organize and participate in promotional events to strengthen brand positioning
Job Requirements
- Bachelor's degree in Marketing, Communications or related field
- Minimum 3 years of experience in brand management or public relations
- Excellent communication and interpersonal skills
- Strong project management and organizational abilities
- Creative thinking with a strategic mindset
- Ability to work under pressure and meet tight deadlines
- Proficiency in digital marketing tools and social media platforms
Preferred Qualifications
- Experience in crisis management and media relations
- Familiarity with market research and data analysis
- Multilingual capabilities for international brand management
