Public Relations Manager at Matrixport
Full Time1 month ago
Employment Information
Job Description
We are seeking a talented Brand Social Media & PR professional to join our team. This role involves developing and executing social media strategies to enhance brand visibility and engagement across multiple platforms.
Key Responsibilities
- Plan and execute social media operation plans, develop content calendars to increase product/brand exposure and user engagement
- Manage daily operations of Chinese and English social media platforms (Weibo, X, Instagram, Facebook, LinkedIn) and coordinate with internal teams for content publishing
- Create compelling Chinese/English copy for various materials including social posts, marketing collateral, video scripts, brochures and PR drafts
- Monitor competitor social media activities and major market campaigns to support marketing initiatives
- Track, analyze and report on social media performance metrics to optimize strategies
- Participate in planning and executing social media/community activities (e.g. AMA sessions) to boost engagement
Job Requirements
- Bachelor's degree in Marketing, Communications or related field
- 2+ years experience in social media management and PR
- Excellent bilingual (Chinese/English) copywriting and communication skills
- Strong understanding of major social media platforms and analytics tools
- Creative thinker with ability to develop engaging content
- Team player with strong project management skills
- Experience with community management and AMA activities preferred
Additional Information
This position offers the opportunity to shape our brand's digital presence and engage with global audiences. The ideal candidate will be passionate about social media trends and brand storytelling.
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