Job responsibilities: 1. Based on the company's business and user needs, conduct overall planning (strategic level) for the company's products, provide suggestions, and lead and manage the product design team; 2. Responsible for product lifecycle and iteration management, business research, requirement analysis, product planning, functional design, R&D testing, user acceptance, and promotion; 3. Through multiple channels to understand the situation of the product after its launch, gather product usage data, industry situation, competitor situation, etc., formulate detailed user experience suggestions and product optimization plans, convert them into specific product plans, and implement them; 4. Collect customer demands, verify product capabilities, regularly analyze product data performance, closely track industry development trends and competitor progress, actively consider development plans and product innovation and optimization solutions; Control product risks; 5. Responsible for the overall planning and management of resources in the product design department.