【Job Description】Develop and implement effective/creative strategic PR plans in coordination with team leaders and stakeholders in local markets, marketing, product, legal, compliance and others.Write PR plans and PR material for announcements, key initiatives and marketing campaigns.Expand and maintain relationships with media, drive coverage volume through effective media strategy, pitching, interviews and media relations, especially tier-one general media and crypto publications.Offline event management: Manage the company's offline sponsorship projects, communicate and coordinate effectively with sponsors to ensure the smooth execution and realization of goals; plan and execute offline events in key countries and regions, including meetup and afterparty, etc.Contribute to the development and planning of marketing strategies, provide creative and innovative concepts for marketing campaigns, and oversee their execution to achieve expected market goals and results.