About Me
Experience
Marketing Management Consultant
Shanghe Marketing - - Now
职位: Marketing Management Consultant | 时间段: 02/2022 – Present | 工作内容: Coordinated on 5 marketing events, developed execution strategies, and achieved a 30% increase in social media interaction. Built connections with media and influential figures, expanding the company's channel resources by an extra 20%. Skilled in crafting and implementing community advertising budget strategies, optimizing placement channels, and achieving a 30% boost in customer satisfaction. Supervised and mentored more than 15 marketing planning interns.
Director of Marketing Planning
Tianyi Management Consulting - - Now
职位: Director of Marketing Planning | 时间段: 04/2019 – 12/2021 | 工作内容: Successfully organized and managed 3 international conferences, with over 1,000 attendees, overseeing logistics and budgets, and received positive feedback from participants. Achieved a 50% increase in the client's Facebook page followers, exceeding 60,000 within 3 years, and garnered over 50 media mentions annually. Coordinated more than 35 government proposal writing and bidding projects, overseeing creative content creation, proposal presentations, and follow-up.
Advertising and Marketing Sales Specialist
Adbert tech media - - Now
职位: Advertising and Marketing Sales Specialist | 时间段: 07/2018 – 03/2019 | 工作内容: Delivered impactful marketing and advertising solutions across 15+ companies, spanning finance, electronics, fashion, and food industries. Implemented diverse strategies, including SEO optimization, KOL collaborations, cross-network advertising, and viral social media topics, achieving a quarterly 10% increase in user downloads for a banking client. Cultivated and maintained relationships with over 30 media outlets, including outdoor, traditional, and digital media.
Brand Public Relations Manager
Hasus - - Now
职位: Brand Public Relations Manager | 时间段: 01/2017 – 07/2018 | 工作内容: Designed and executed brand events, organized 15+ press conferences, and actively managed social media to enhance brand image and boost customer satisfaction. Established brand communities and official websites analyzed user behaviors, and successfully contributed to a sales growth from $150,000 to $320,000 within a year.