Social Media Manager at Orca

• Develop and execute engaging content strategies across multiple platforms like Twitter and LinkedIn.
• Create targeted, brand-aligned content that resonates with DeFi audiences.
• Implement channel-specific marketing initiatives and analyze performance metrics.
• Collaborate with product and engineering teams for integrated campaigns.
• Drive analytics-driven growth by optimizing content based on performance data.

Orca, as a leading entity in the DeFi space, likely seeks a Social Media Manager who can strategically enhance their online presence and foster community engagement in a rapidly evolving ecosystem. Their recruitment emphasizes experience in blockchain/DeFi, indicating a need for innovation, adaptability, and the ability to drive measurable growth through content and channel marketing. This suggests Orca values candidates who can navigate the complexities of decentralized finance, build a loyal user base, and contribute to scalable operations in a competitive market.

Interviewers at Orca would prioritize candidates who demonstrate a strong data-driven mindset, strategic planning skills, and genuine passion for DeFi. They would assess how well candidates can align content strategies with brand goals, collaborate effectively across teams, and handle analytics to optimize performance. Key evaluation points include real-world experience in social media management, adaptability to fast-paced changes in the crypto world, and the ability to showcase quantifiable results from past campaigns.