1. Content Planning and Management - Responsible for building and optimizing the overall content system of Web3 projects, including multi-channel content output such as brand stories, white papers, technical articles, social media content, press releases, blogs, etc; -Develop content marketing strategies, control content quality and output pace, enhance brand influence and user awareness; -Coordinate content teams, designers, and external content creators to ensure consistency in content style and delivery. 2. Market Promotion and Brand Building - Coordinate the planning and execution of market promotion, brand communication, and public relations activities for Web3 projects; -Responsible for the marketing and operation of the project on international social media platforms such as Twitter, Telegram, Discord, Medium, Reddit, etc; -Plan and implement online and offline activities to enhance project exposure and community engagement. 3. Data analysis and user growth - Develop and track key data indicators (KPIs) for content and marketing activities, analyze effectiveness, and continuously optimize strategies; -Pay attention to industry hotspots, combine with Web3 ecological trends, adjust content and market direction in a timely manner, and achieve user acquisition and growth. 4. Cooperation and Resource Coordination - Responsible for coordinating with partners 关键意见领袖 External resources such as media and ecosystems promote joint marketing and brand linkage; -Representing the project in industry conferences, media interviews, and establishing good relationships with the Web3 community.