The main responsibilities of a brand designer are: 1 Brand Design: Develop and execute visual designs that align with the company's brand strategy, including but not limited to brand identity, color schemes, layout, and graphic elements. 2. Market material design: Design materials for various marketing channels, such as social media advertising, web design, display advertising, and printed materials. 3. User interface design: Collaborate with product teams to optimize the user interface and user experience of websites and mobile applications. 4. Brand consistency: Ensure that all design works are consistent with the brand in style and content, enhance brand awareness, and prioritize spinach experience. 5. Cross departmental collaboration: Work closely with marketing, product, and development teams to ensure the smooth implementation and high-quality delivery of projects.