Job Description

We are seeking a talented Brand Visual Designer to lead CoinRoll's brand and UI/UX design initiatives. You will be responsible for creating a cohesive visual identity across all platforms while enhancing user experience through data-driven design approaches.

Key Responsibilities

Lead CoinRoll's brand visual upgrade including logo redesign, color system, typography, and graphic language that balances Meme culture with professionalism (reference: Pump.fun's fun + Uniswap's simplicity)
Develop comprehensive brand design standards to ensure visual consistency across Web, App, and social media platforms
Upgrade and optimize existing trading platform UI/UX to improve user experience (e.g., intuitive token launch process, smoother K-line interactions)
Design engaging animations (e.g., successful trading effects, liquidity pool visualization)
Establish reusable design component libraries to enhance team collaboration efficiency
Optimize key pages (trading panels, asset lists) through user behavior analysis (heat maps, click-through rates)
Collaborate with growth teams to design high-conversion Landing Pages and Activity Pages
Build a multi-platform design system with Meme-inspired cross-platform design language (Web/App/Extension)
Create a unique DeFi component library with distinctive design elements

Job Requirements

3+ years experience in brand design and UI/UX for digital products
Strong portfolio demonstrating successful brand visual systems and UI improvements
Expertise in creating design systems and component libraries
Proficiency in design tools (Figma, Adobe Creative Suite, etc.) and prototyping tools
Understanding of DeFi/crypto culture and ability to incorporate Meme elements tastefully
Data-driven design approach with experience in user behavior analysis
Excellent communication skills to collaborate with cross-functional teams
Ability to balance creativity with functional design requirements
Experience in animation design and micro-interactions is a plus
Knowledge of front-end development constraints is beneficial

Preferred Qualifications

Experience in fintech or cryptocurrency platforms
Familiarity with trading platforms and their UI/UX challenges
Understanding of Web3 design principles
Background in motion graphics or interactive design

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AI Job Analysis

Intelligent Job Recommendations Based on Deep Learning

Ready for Analysis

Analyze Job Core Requirements

The UI Designer position at Coinroll requires a designer with strong expertise in brand identity and user experience design, specifically within the digital products sector, emphasizing a blend of creativity and technical proficiency to modernize the platform's visuals and functionality.

3+ years of experience in brand design and UI/UX for digital products
Expertise in creating comprehensive design systems and component libraries
Understanding of DeFi and cryptocurrency culture to incorporate meme elements tastefully
Data-driven design approach with experience in user behavior analysis
Proficiency in design tools such as Figma and Adobe Creative Suite

Understand Employer Recruitment Intent

Coinroll, as a cryptocurrency-focused platform, is likely seeking a UI Designer to revitalize its brand and user interface, aiming to enhance user engagement and professionalism in a competitive DeFi market. The emphasis on balancing Meme culture with Uniswap's simplicity suggests a need for innovation that attracts casual users while maintaining usability, potentially indicating growth ambitions to expand user base and differentiate from competitors like Pump.fun. This role underscores Coinroll's intent to modernize its visual identity and UX to foster trust and loyalty in the volatile crypto ecosystem.

MyJob Interviewer Says

Interviewers at Coinroll will prioritize candidates who can demonstrate a proven ability to create cohesive brand visuals and optimize UI/UX through data, ensuring designs are both functional and culturally relevant. They will assess evidence of balancing meme-inspired elements with professional standards, as well as collaboration skills for cross-functional teams. Candidates should be prepared to discuss how they integrate user behavior analysis into design processes and showcase adaptability to front-end development constraints.

AI Matching Suggestions

To tailor your application for Coinroll, focus on highlighting experiences that align with their emphasis on DeFi and cryptocurrency culture, and emphasize data-driven design to strengthen your candidacy.

Tailor your portfolio to include projects demonstrating the balance of fun and professionalism in UI/UX, referencing examples like integrating meme elements without compromising usability
Emphasize any prior work with trading platforms or DeFi applications in your resume and cover letter to show direct relevance
Prepare case studies or examples of how you've used user behavior data (e.g., heat maps) to improve design outcomes, aligning with Coinroll's reference to tools like heat maps and click-through rates
Research Coinroll's existing platform and brand to incorporate specific insights into your interview responses, showing genuine interest and alignment with their goals
Include proficiency in Figma and prototyping tools in your application, and mention any experience with animation design to meet their preference for engaging visual elements

UI Designer at Coinroll

Employment Information

Job Description

Key Responsibilities

Job Requirements

Preferred Qualifications

AI Job Analysis

Analyze Job Core Requirements

Understand Employer Recruitment Intent

MyJob Interviewer Says

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UI Designer at Coinroll

Employment Information

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New Things Will Always Update Regularly

New Things Will Always
Update Regularly