Job Description
We are seeking a talented Social Media Operations Specialist to manage and optimize our brand presence across various social platforms, including Project X (Twitter), Telegram, and Xiaohongshu, both domestically and internationally. The ideal candidate will be responsible for creating engaging content, driving user interaction, and implementing growth strategies to enhance our community ecosystem.
Key Responsibilities
- Manage daily operations of social media platforms including Project X (Twitter), Telegram, and Xiaohongshu for both domestic and international audiences
 - Develop and publish compelling content to increase brand exposure and improve user engagement
 - Plan and execute marketing activities to drive user growth and optimize acquisition, conversion, and retention strategies
 - Establish partnerships with KOLs and other collaborators to foster community expansion
 - Analyze operational performance through user feedback and market data, implementing continuous improvements
 - Monitor industry trends, quickly identify hot topics, and research competitor strategies within the community ecosystem
 - Develop data-driven optimization strategies based on competitive analysis and market insights
 
Job Requirements
- Proven experience in social media management and community operations
 - Strong content creation skills with ability to produce engaging material for different platforms
 - Excellent understanding of user growth strategies and community building techniques
 - Ability to analyze data and metrics to drive operational decisions
 - Familiarity with KOL collaboration and partnership development
 - Knowledge of both domestic and international social media platforms and their best practices
 - Strong market research and competitive analysis skills
 - Ability to identify and capitalize on trending topics and industry developments
 - Excellent communication and project management skills
 - Fluency in English and Chinese preferred for international operations
 
Preferred Qualifications
- Experience working with blockchain or tech communities
 - Background in digital marketing or growth hacking
 - Understanding of SEO and content optimization strategies
 - Experience with social media analytics tools
 - Creative thinking and problem-solving abilities
 


