Job Description

We are seeking a National Market Manager with PR experience to join our team. This role involves executing global marketing strategies at a local level while ensuring alignment with regional specifics. The ideal candidate will be responsible for developing media resources, coordinating PR activities, and enhancing brand influence through strategic partnerships.

Key Responsibilities

Localize and execute the global marketing strategy set by headquarters to fit regional conditions.
Develop and manage media resources, including paid and earned media, arrange interviews, and handle media inquiries.
Collaborate closely with the headquarters PR team to manage press releases, media kits, and speaking opportunities.
Coordinate regional events, AMAs, and online/offline marketing activities, ensuring alignment with product and business development teams.
Partner with regional KOLs, influencers, and community leaders to enhance brand influence and communication effectiveness.
Oversee regional PR schedules, monitor media sentiment, and handle basic crisis PR tasks.
Track and analyze market KPIs, regularly reporting on campaign performance and regional insights.

Job Requirements

Proven experience in market management with a strong PR background.
Ability to localize global strategies and adapt them to regional markets.
Strong media relations skills, including experience with paid and earned media.
Excellent collaboration skills to work with cross-functional teams and external partners.
Experience in organizing and coordinating regional events and marketing campaigns.
Ability to monitor media sentiment and handle crisis PR situations effectively.
Strong analytical skills to track KPIs and provide actionable insights.

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AI Job Analysis

Intelligent Job Recommendations Based on Deep Learning

Ready for Analysis

Analyze Job Core Requirements

The Marketing Manager role at MEXC requires a candidate with a strong background in public relations and the ability to adapt global marketing strategies to regional contexts, focusing on media management and collaboration to enhance brand influence.

Proven experience in public relations with a focus on media relations and resource development.
Ability to localize and execute global marketing strategies effectively in national markets.
Strong collaboration skills to work with headquarters and cross-functional teams.
Excellent analytical abilities for tracking KPIs and campaign performance.

Understand Employer Recruitment Intent

MEXC, likely a technology-focused company in the digital assets or fintech industry, seeks a Marketing Manager to bridge global strategies with local execution, emphasizing PR expertise to build brand influence in competitive markets. The employer's need for localization and regional coordination suggests a desire for candidates who can navigate cultural nuances, foster partnerships, and ensure brand consistency, reflecting MEXC's growth in the crypto sector and their commitment to scalable marketing that aligns with regional business development.

MyJob Interviewer Says

Interviewers at MEXC will primarily assess candidates' PR experience, localization capabilities, and collaborative skills to ensure they can integrate with headquarters and regional teams. Key focus areas include evaluating media relations history, ability to handle crisis PR, and demonstrated success in event coordination and KPI analysis. Candidates should be prepared to showcase adaptability and analytical thinking, with emphasis on how they align global strategies with local market specifics.

AI Matching Suggestions

For job seekers targeting MEXC, optimize your resume and interview preparation by highlighting relevant PR experience, localization skills, and industry-specific achievements to align with MEXC's tech and crypto focus.

Emphasize PR experience in fintech or digital assets roles, showcasing media relations and partnership-building successes.
Tailor your resume to include quantifiable examples of localizing global marketing strategies and monitoring media sentiment.
Research MEXC's brand and recent campaigns to discuss how your skills can enhance their regional market presence.
Prepare for interviews by articulating crisis PR handling and collaborative experiences with cross-functional teams.

Marketing Manager at MEXC

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Job Description

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AI Job Analysis

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MyJob Interviewer Says

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New Things Will Always
Update Regularly