Content Creator at Starcoin （Westar Labs）

Job Description

Key Responsibilities

• Responsible for the content creation, editing and publishing of the company's media platform (official website, WeChat official account, Twitter, Telegram, etc.)
• Write high-quality original articles based on the characteristics of company projects and market trends, including but not limited to technical interpretations, industry analysis, community activity reports
• Plan and execute media promotion plans to enhance brand influence and project awareness
• Collaborate with designers, development teams, and marketing departments to ensure that content creativity aligns with the project brand image
• Track media data, analyze dissemination effects, and optimize content strategies

Additional Responsibilities

• Stay updated with industry trends and competitor activities to identify content opportunities
• Manage content calendar and ensure timely publication of materials
• Engage with online communities and respond to audience feedback
• Assist in developing content guidelines and maintaining brand consistency

Job Requirements

• Bachelor's degree in Communications, Journalism, Marketing or related field
• 2+ years of experience in content creation or digital marketing
• Excellent writing and editing skills in English and Chinese
• Familiarity with blockchain/tech industry preferred
• Strong analytical skills to interpret content performance metrics
• Ability to work collaboratively in a fast-paced environment

Preferred Qualifications

• Experience with SEO and content optimization
• Basic knowledge of graphic design tools
• Understanding of social media algorithms and best practices
• Experience working in cross-functional teams